Top Highlights
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Commission Rate Reduction: Apple is cutting the commission rate for developers of mini-apps to 15%, down from 30%, under its new App Store Mini Apps Partner Program.
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Eligibility Requirements: To join the program, developers must support iOS and iPadOS, implement Apple’s Advanced Commerce API, and follow age rating regulations to protect younger users.
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Definition of Mini Apps: Mini apps are defined as self-contained, often web-based experiences that exist within a larger host app, with in-app purchases allowed since last year.
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Regulatory Pressure: Apple’s fee structure has faced scrutiny globally, prompting changes to ensure compliance and address concerns of monopolistic practices amidst ongoing legal challenges.
Apple Halves App Store Fees for Mini Apps
Apple has rolled out an exciting initiative for developers. The company announced significant changes to its App Store fee structure. Starting now, developers can join the App Store Mini Apps Partner Program, which reduces commission rates from 30% to 15% on qualified in-app purchases.
This program aims to support “mini apps,” which are self-contained experiences, often web-based games, residing within larger host apps. Developers have previously created these experiences but could only implement in-app purchases last year. Now, with reduced fees, developers gain a bigger incentive to innovate.
To qualify for the Mini Apps Partner Program, developers must meet specific requirements. They need to ensure functionality on both iOS and iPadOS. Furthermore, they must integrate Apple’s Advanced Commerce API and the Declared Age Range API. This measure enhances user safety by preventing underage access to restricted content.
The changes come amid ongoing scrutiny of Apple’s practices. Regulators have pressured the company to adjust its pricing structure, aiming to showcase competition within the marketplace. This shift marks a significant step in Apple’s efforts to address concerns about monopolistic behaviors.
Developers are likely to embrace this new opportunity, potentially sparking innovation and creativity in app development. As mini apps gain traction, users could enjoy more diverse and engaging experiences. Overall, while the App Store continues to evolve, this initiative highlights Apple’s responsiveness to developer needs and market dynamics.
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