Top Highlights
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User Growth and Engagement: Bluesky’s user base surged nearly 60% in 2025, jumping from 25.9 million to 41.2 million, with users generating 1.41 billion posts, representing 61% of all posts to date.
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Transparency Report Highlights: This week, Bluesky released its first comprehensive transparency report, focusing on efforts in moderating, regulatory compliance, and user verification, alongside tracking an increase in legal requests from law enforcement.
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Moderation Activity: The platform saw a 54% increase in user-generated moderation reports in 2025, totaling 9.97 million, with major categories being misleading content (43.73%), harassment (19.93%), and sexual content (13.54%).
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Content Management Efforts: Bluesky enhanced its moderation approach by removing 3,619 accounts for influence operations, taking down 2.44 million items overall, while significantly increasing automated content labeling by 200% to 16.49 million labels.
Bluesky’s Transparency Report: A Step Towards Accountability
Bluesky recently released its first comprehensive transparency report. This report showcases the actions of its Trust & Safety team and highlights various initiatives. Notably, age-assurance compliance and the monitoring of influence operations are now part of the company’s focus. With a user base growing nearly 60% from 25.9 million to 41.2 million, Bluesky finds itself navigating new challenges.
User engagement soared this past year, leading to 1.41 billion posts. However, this surge in activity comes with a significant increase in moderation reports. Users submitted 9.97 million reports in 2025, a 54% rise from the previous year. Most reports fell into categories like misleading content and harassment. For instance, 2.49 million reports labeled as spam indicate users’ concerns over misinformation. Transitioning to stricter moderation appears practical for Bluesky, as the company seeks to maintain a safe online environment.
Legal Demands and Moderation Challenges
The report also revealed a fivefold increase in legal requests, growing from 238 to 1,470 in just one year. This rise reflects a broader trend of scrutiny faced by social media platforms amid regulatory demands. Additionally, Bluesky’s automated system flagged 2.54 million potential violations, demonstrating a dual approach to moderation. While takedowns increased dramatically, Bluesky still prefers labeling content over outright removal.
The report indicates a growing understanding of the complexities in online moderation. Bluesky’s measures, including labeling and removing accounts associated with influence operations, signal its commitment to responsible platform management. As the company evolves, balancing engagement with safety remains a crucial aspect of its mission.
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