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    Home » HomeBoost: Slash Your Utility Bills!
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    HomeBoost: Slash Your Utility Bills!

    Lina Johnson MercilliBy Lina Johnson MercilliJanuary 31, 2026No Comments2 Mins Read
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    Summary Points

    1. Inspiration from Home: Selina Tobaccowala, inspired by her daughter’s sustainability efforts, pivoted from a tech career to focus on climate solutions after selling her startup, Gixo.

    2. Customer Insights: Through extensive surveys, she discovered consumers were overwhelmed by high energy bills and lacked clear guidance on how to reduce them.

    3. HomeBoost Solution: Co-founding HomeBoost, she launched a cost-effective, DIY home energy assessment service that uses innovative tools to empower homeowners to identify and implement energy-saving upgrades.

    4. Collaborative Efforts: HomeBoost partners with utilities to subsidize costs, aligning the interests of consumers, service providers, and contractors to lower utility bills and promote climate action.

    Empowering Homeowners to Cut Costs

    In a world where utility bills often surprise us, innovation can provide much-needed relief. HomeBoost, co-founded by a former tech entrepreneur, aims to empower homeowners to save on energy costs. The app offers a unique approach by conducting home energy assessments through a simple kit, the BoostBox. This kit includes an infrared camera and a blacklight, allowing users to identify where cold air escapes and which lights need upgrading.

    Moreover, the app generates personalized reports that suggest cost-effective upgrades. At a price of just $99, it offers a significant discount compared to traditional assessments, which can be four times more expensive. Utilities also back the service, often subsidizing costs for homeowners. As a result, many consumers can now take control of their energy consumption, making informed decisions to reduce their bills.

    Building a Sustainable Future Together

    Moreover, HomeBoost encourages more than just savings; it fosters a collective aim toward sustainability. By linking homeowners, utility companies, and contractors, the app promotes a collaborative effort to improve energy efficiency. Traditional energy audits can fall short, often focusing on selling expensive upgrades rather than empowering homeowners. In contrast, HomeBoost’s approach prioritizes consumer experience and education.

    The potential for broader adoption of such technologies is promising. As more people engage with tools that simplify energy management, society can move toward a more sustainable future. Users become partners in the fight against climate change, reinforcing the idea that personal actions result in collective impact. HomeBoost exemplifies how technology can enable individuals while contributing positively to the environment and the economy.

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    Lina Johnson Mercilli
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    Lina Johnson Marcelli is the editor for IO Tribune, bringing over two decades of experience in journalism to her role. With a BA in Journalism, she is passionate about delivering impactful stories that resonate with readers. Known for her keen editorial vision and leadership, Lina is dedicated to fostering innovative storytelling across the publication. Outside of work, she enjoys exploring new media trends and mentoring aspiring journalists.

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