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    Home » Apple Pulls the Plug on Clips: The End of Its Hidden Video Editor
    Gadgets

    Apple Pulls the Plug on Clips: The End of Its Hidden Video Editor

    Lina Johnson MercilliBy Lina Johnson MercilliOctober 11, 2025No Comments2 Mins Read
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    Summary Points

    1. End of Updates: Apple has officially stopped updating the Clips app and removed it from the App Store for new users.

    2. Limited Access: Existing users can still access Clips on iOS and iPadOS, but the duration of this access is uncertain.

    3. Original Purpose: Launched in 2017, Clips was designed for social media video editing but failed to gain significant traction, as its features became standard across other social apps.

    4. Save Your Content: Apple advises users to save their videos to photo libraries or elsewhere to avoid potential loss before support fully ends.

    Apple is officially winding down its Clips app, a once-promising video-editing tool. The company announced on a support page that it will no longer update the app, signaling a shift in focus. New users can no longer find Clips in the App Store. However, current users on iOS and iPadOS can still access it—at least for now.

    Launched in 2017, Clips aimed to simplify video creation for social media. It featured an array of editing tools designed to enhance user creativity. Yet, despite its initial appeal, Clips failed to gain substantial traction. Many of its features have become commonplace in other social media apps, diminishing its uniqueness.

    To ensure that existing users do not lose their work, Apple recommends saving videos to photo libraries or alternative storage. Users should act quickly to preserve their creations. As the app fades away, it serves as a reminder of the fast-paced evolution of technology in our daily lives.

    Although Clips may not have succeeded, its journey sheds light on how apps adapt to meet user needs. Technology constantly reshapes the way we communicate and share experiences, inviting us to explore new tools and innovate further.

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    Lina Johnson Mercilli
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    Lina Johnson Marcelli is the editor for IO Tribune, bringing over two decades of experience in journalism to her role. With a BA in Journalism, she is passionate about delivering impactful stories that resonate with readers. Known for her keen editorial vision and leadership, Lina is dedicated to fostering innovative storytelling across the publication. Outside of work, she enjoys exploring new media trends and mentoring aspiring journalists.

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